Made with sumptuous moist coconut, wrapped in the creamiest of milk chocolate. Imported from England. Bounty is a chocolate bar manufactured by Mars, Incorporated and sold internationally. It has a coconut filling covered with milk chocolate (sold in a blue wrapper) or dark chocolate (sold in a red wrapper) and is one of the few chocolates to come wrapped in two individual halves. Its television advertising has tended to feature scantily clad young men and women on tropical beaches. Although Mars is an American company, Bounty bars have not been available in the United States since the mid-1990s.